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Creative e-Commerce Shipping: Look at Hybrid Shipping Methods

By February 8, 2013September 25th, 2023Ecommerce Order Fulfillment

The recent USPS announcement to end Saturday delivery reminds us that things are constantly changing in the shipping world.  TAGG’s big three shipping partners; FedEx, UPS and USPS are constantly offering new products and services, and our e-commerce order fulfillment clients need to stay aware of all the options to stay competitive.  Understanding the alternatives and which option best fits each e-commerce site is an important service of your order fulfillment provider.  We continue to see a big trend in hybrid shipping.

A hybrid approach combines the services of the big three – typically FedEx with USPS or UPS with USPS.  For example, Mail Innovations (“MI”) can be a great alternative to First Class Mail.  With MI, UPS picks up your package and delivers it to the USPS – near the destination Post Office.  Then, the mailman makes the final mile delivery to your house.  FedEx’s SmartPost is a similar service, only for larger shipments, and is a competitive alternative to Priority Mail.

These hybrid approaches are great options for e-commerce sites.  At the shopping cart, give your customer the option for ‘free standard shipping’ and use one of these options.  It’s a great way to get a competitive advantage in shipping.